Tag Archives | Social Media

Docked on the Wrong Bank?

Who can say for sure when I began crossing the Rubicon? (Let Malcolm Gladwell have his more marketable “tipping point.” I prefer my own choice of phrase, thank you. If necessary, please see http://idioms.thefreedictionary.com/cross+the+Rubicon.) Perhaps it was the time we wondered if the weather would hold for an afternoon golf game. While I headed for [...]

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Saying Tweet Things About Great Employees

Every now and then, someone shines new light on management doyen Peter Drucker’s once-radical opinion that employees are assets, not liabilities. That’s a good thing, since everyone needs to hear it, whether for the first time or as a reminder.  Not to mention there are still far too many companies that operate as if they’ve never [...]

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Getting Online, One Step At A Time

I’m a huge fan of quotes. Nothing like finding a witty or touching quote that perfectly captures your own viewpoint. Some quotes have grown trite over the years. Others have lost their initial appeal.  Many more remain timeless. To illustrate the appeal of quotes, let me offer Exhibit A, a true gem from my teen [...]

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Extreme Makeover – Agency Edition: Another Perspective

Recently, Peter van Aartrijk wrote a thought provoking blog suggesting many agencies would benefit from an “extreme agency makeover.” For the most part, his focus centered on the physical environment. As important as that is, I also would like to challenge agents to consider a makeover of their operations and culture as well. Peter talked about getting rid [...]

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Three Lessons Point to What Social Is (and Isn’t)

Thousands of main street insurance agents have now joined the early adopters in our industry’s foray into social networking. Social networking is working for some, but not so much for others. Users continue to better understand the significance and impact social networking is having on the way insurance firms connect and interact with customers and [...]

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