Over at Ragan’s PR Daily website, writer Kevin Allen offers a list of “10 Essentials of Twitter Etiquette.” I read the list and didn’t disagree with anything. One item on the list—the first one, actually—sums up not only Twitter etiquette, but social media etiquette, business etiquette and, well, life etiquette. Kevin writes, “Always add value. [...]
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The Strategy? ‘Relationships’
Kudos to ACORD for continuing to book excellent and relevant conference speakers around the topic of leadership. That is the key quality required to keep insurance and financial services firms relevant. The latest talk was delivered by Charlene Li at the recent Insurance Systems Forum in Vegas. Among other accomplishments, Charlene is the co-author of Groundswell, [...]
Get It Right the First Time
“If you don’t have time to do it right, when will you have time to do it over?” While preparing to present an upcoming webinar, I came across this quote from NBA Hall of Fame player and coach John Wooden. It got me thinking about the issue of time; or, more accurately, the lack of [...]
Mayor Ed Koch’s ‘How Am I Doing?!’ Question Opened a Loop We’re Still Running Around
Ed Koch, the former New York City mayor who died in February, ran the place (or tried to, anyway) from 1978-89 with a distinct style. In covering Koch’s passing, The New York Times called him a “feisty, slippery egoist who could not be pinned down by questioners and who could out-talk anybody in the authentic voice of New York [...]
Call Me Maybe: Are Insurance Brands Staying In Touch?
“Before you came into my life, I missed you so bad, I missed you so bad, I missed you so, so bad.” So sings Canadian pop star Carly Rae Jepsen in her chart-topping hit, “Call Me Maybe,” which spent nine consecutive weeks at number one on the Billboard Hot 100 in the U.S. after zooming [...]
