Welcome to Our New Site!

March 19, 2010 by Peter van Aartrijk

We at Aartrijk have been working on our client’s Web sites—using the very new and very cool social networking and site-building tools available. So we thought it was high time we brought a fresh look to our site. Please let me know what you think about it (peter@Aartrijk.com).

As we pause to celebrate 11 years in the branding business, I’d like to say, “Thank you.” It has been an enjoyable ride—even in this stormy sea of an economy. If you don’t know me well, I’m a glass-half-full kinda guy.

I love the Allstate TV ad with the comment, “Is this the Great Recession, or has the recession made us great?”

I believe the recession has made us great. When money is tight, you’re likely to question what truly brings value. In my mind, relationships pay the highest dividends—but like going to the bank without anything in the account, you can’t remove funds. You must invest wisely. So now is the time to build up equity—you must communicate with your prospects and clients!

We know our Web site is our most important office, so we hope it reflects how we love working with our insurance, financial services and trade association friends.

Here’s to a super 2010 for your business.

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